Fender Back in the 50s and 60s

Guitar Shop in Bucharest, Romania, ran a series of print advertisements in 2008 concecting the Fender guitar with the civil uprisings of the 1950s and 1960s. Illustrations by Vali Petridean take us back in time to discover the role of the Fender Telecaster, Stratocaster and Esquire causing riots, global warming and mass hysteria.

Fender Telecaster Riot

Fender Telecaster Riot

Fender Esquire Riot


The Fender 50s and 60s campaign was developed at Publicis Romania, Bucharest, by executive creative director Razvan Capanescu, copywriter Cezar Panait, art director Dragos Ometita, account manager Bogdan Voina, iIllustrator Vali Petridean.

Filed under: Print

Tagged: ,