Mitsubishi Motors is unveiling the Lancer Sportback with a television commercial featuring a car driving into a city previously covered by a large white sheet. The five-door 2009 model, unveiled at the Paris Motor Show in October 2008, is shown here in a production developed in Amsterdam, in the Netherlands.
The Mitsubishi Montero G2 (known in some parts of the world as the Pajero) is presented in this print advertising campaign from Latin America as the vehicle for both on and off road driving. An alligator, a lion and a snake are shown in artificial and real-life forms, bar by bar.
Mitsubishi is promoting the Lancer Sportback in Australia with ‘Nice Shot’, a VFX-laden television commercial directed by Graeme Burfoot. A young couple pack the boot of their car from their third floor balcony, throwing everything from a ball and frisbee through to the iconic Australian ‘esky’ (plastic ice box).
Mitsubishi is promoting the Strakar L200 with a series of print advertisements featuring hidden cities. The pick-up truck is placed on the edge of each city, with a challenge, “Be part of the I swear to keep Atlantis (Shangri La/El Dorado) secret” group.
Here’s a classic ad for the Mitsubishi Lancer in New Zealand. A male driver is flummoxed when his son asks him where he came from. What follows is a celebration of the facts of life in visual imagery as the car weaves its way through tunnels and so on. The spot’s atmosphere is enhanced by [...]
Mitsubishi in Australia is promoting its range of four-wheel drive vehicles using a TV ad with a twist. Instead of showing us the actual 4WD vehicles driving over a wide variety of terrains, we’re shown a barbecue, cement mixer, office chair, luggage, golf trolley, and pram taking on those challenges accompanied by dramatic opera-style music. [...]
Mitsubishi Motors Australia is promoting the Outlander 4WD with a TV advertising campaign featuring South Australian scenery.
A Mitsubishi Outlander is parked on a street long enough to witness the Adelaide Commonwealth Law Courts revealed as a canvas photograph. The picture falls to the ground allowing the 4WD vehicle to go off road and into a [...]
Most Australian roads are too flat and straight to test out the agility of the new Mitsubishi 380. And so in this ad we have people working together to realign the road with new bends.
“Introducing the agile new Mitsubishi 380 with a powerful 3.8 litre V6 it’s a perfect combination of performance and space. We’ve [...]
A friend asked me about the Mitsubishi Pajero ads the other night. Is it true that the name has some rude meaning in Spanish?
Apparently “pajero” looks like the Spanish word for ‘wanker’, but as it’s pronounced in non-Spanish countries (pah-jeer-oh) it sounds different to the Spanish (pah-hair-oh). The word comes from ‘paja’, or straw. In [...]
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