Cadillac Reignition - September 3rd, 2009

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General Motors has caught the attention of the motoring world with the launch of of the new Cadillac range, the CTS Sport Wagon, the new 2010 SRX crossover and the CTS Coupe, due for release in the summer of 2010. Re-ignition simulates a rocket launch in the desert, with a countdown and stages of flight.

Cadillac Ignition commercial

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General Motors Reinvention - June 3rd, 2009

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General Motors has launched an advertising campaign to ensure that the public continue their loyalty for their brands, despite news about filing for bankruptcy protection. GM brands likely to stay are Chevrolet, Cadillac, Buick, and GMC. The Pontiac will be phased out by the end of 2010. The Hummer, Saturn, and Saab (Sweden) brands are being sold. That leaves GM Daewoo (Korea), Opel (Germany), Vauxhall (UK), Holden (Australia), and Wuling (China).

GM Reinvention shoot

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Mattel Matchbox Young Drivers - May 20th, 2008

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Mattel Matchbox collectable cars are promoted in this award winning print advertising campaign featuring young drivers in the Cadillac Fleetwood, Ford Mustang and Cadillac Eldorado. Click on the images below to see larger copies designed for outdoor advertising.

Young driver in Mattel Matchbox Fleetwood

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Kate Walsh Does Your Cadillac Turn You On? - February 17th, 2008

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Kate Walsh
, known for playing Dr. Addison Montgomery-Shepherd in Grey’s Anatomy, appears in a TV advertisement for the Cadillac CTS, first shown during the 2008 Super Bowl. “In today’s luxury game, the question isn’t whether or not your car has available features like a 40-gig hard drive. It isn’t about sun roofs or Sapelli wood accents, popup nav screens or any of that. No, the real question is: When you turn your car on, does it return the favor?”

Kate Walsh in Cadillac
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Bob Dylan Detour for Cadillac Escalade and XM Radio - October 27th, 2007

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Bob Dylan has appeared in a TV advertising campaign for Cadillac and XM Radio, driving a 2008 Escalade SUV across the Antelope Valley Desert and listening to XM Radio. Dylan says just one line: “What’s life without taking a detour?”

Bob Dylan and Cadillac Escalade
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