La Fédération des producteurs de lait du Québec is busy promoting the culinary web site, Metsdelacreme.com. Using the “Add Cream” theme developed by the BBDO Montreal, the site offers a variety of dishes incorporating cream. The recipes are created through a process called molecular cuisine, which is to dissect the properties of a food [...]
Le Lait, The Quebec Federation of Milk Producers, and BBDO Montreal have launched a new integrated campaign, moving on from the slogan, “A glass of milk is great, but two is better”, to “A Natural Source of Comfort”, just in time for the dark days and nights of winter. The campaign includes today’s site of [...]
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