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Who do you take care of?

Who do you take care of?

Pfizer Finland presents Canex Multi Spectrum Allwormer for Dogs as the answer to the squirmy scenario presented in this print advertising campaign. Who do you take care of? Is it the Yorkshire Terrier or the Tibetan Spaniel? Or is it one of the revolting parasites that lives inside your dog?

Trojan Rollercoaster Rides

Trojan Rollercoaster Rides

Trojan Vibrating Ring condoms are being promoted in a print advertising campaign featuring a rollercoaster ride in the shape of the word “Orgasm”. In the sky above is a series of fireworks explosions. The tag line: “Make each one special”.

Credits
The Orgasm Rollercoaster concept was developed at The Kaplan Thaler Group, New York, by executive creative [...]

10 Things a Bloke Should Know

10 Things a Bloke Should Know

The Cancer Council in Australia promoted an information phone-in relating to prostate cancer, helping men see the gathering of information on the disease as an essential part of being a man. A full page press advertisement featuring 10 vital areas of interest to men, set in the context of a retro document, won an award [...]

Safeguard Antibacterial Soap Spreads in Malaysia

Safeguard Antibacterial Soap Spreads in Malaysia

Procter & Gamble Malaysia presented Safeguard Antibacterial Soap in an award-winning print advertising campaign demonstrating the spread of bacteria. Three print advertisements, Alley, Park and Toilet, use the phrase, “Whatever it’s touched, you touch”.

Vodafone Make The Most of NZ Time

Vodafone Make The Most of NZ Time

Vodafone’s newspaper advertising campaign, “Daylight Saving” won the “Could Be A Caxton” award for October/November 2008. On the last Sunday in September clocks are turned back, giving New Zealanders an extra hour, signalling the journey towards the season of summer. The ad continued the campaign launched with the Changing Times TV ad in 2007, and [...]

Bic Permament Jimi Hendrix Signature

Bic Permament Jimi Hendrix Signature

Société Bic produced what has become a classic print advertisement in 2004, featuring a woman carrying the signature of Jimi Hendrix, the guitarist legend who died in 1970.

Wrigley’s Orbit Shines in Israel

Wrigley's Orbit Shines in Israel

Wrigley’s Orbit gum is presented as the bringer of light in the darkness with this print advertisement developed by GITAM/BBDO, Israel. A prisoner in a dark room looks into the light of the interrogating officer’s smile.

BT Financial Group Challenging Priorities for Super

BT Financial Group Challenging Priorities for Super

BT Financial Group is encouraging Australians to take control of their superannuation in a series of humorous newspaper advertisements that reveal the follies of everyday human behaviour, by highlighting the trivial things in life Australians choose to prioritise over their future financial security. The print campaign was first in the Banking, Insurance and Financial Service [...]

Alka-Seltzer Christmas Hangover

Alka-Seltzer Christmas Hangover

Alka-Seltzer is making the claim as antidote to Christmas hangovers in a humorous print advertisement focused on the former Soviet Union countries. A guy who’s eaten too much and drunk too much is about to discover what happens when you urinate on the cabling for the Christmas tree lights. “Hangover is dangerous”. An apt [...]

Motorola Ming8 with GPS in China

Motorola Ming8 with GPS in China

Motorola presents the Ming8 phone’s GPS capacity as the way to go in China. Don’t ask the monks. Don’t ask the chess players. And don’t ask the cart riders.