Rain Forest, a Costa Rica company selling water in recycled bottles, is promoting its recycling program with a set of three print advertisements featuring mutant bottles. Bottles are shown swimming with teeth and fins. “Sacalas delagua antes que evolucionen” (Remove them from the water before they evolve).
The Costa Rica Tourism Board is running “Million Dollar Gift of Happiness”, an advertising campaign featuring a talking sloth. Three commercials feature Mr Sloth, a laidback spokesanimal hanging in front of iconic Costa Rican scenes, rainforests, mountains, and stunning local architecture, and delivering happy-go-lucky words of praise for his native land in a relaxed, surfer dude-style voice.
