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Feel Up at Breast Fest - October 26th, 2009

Rethink Breast Cancer’s “Breast Fest” event is being promoted with “Feel Up”, a touchy feely PSA trailer. The film festival, being run on November 20 to 22, will feature films “About Her”, “Heart of the Sea”, “Stage IV – Journey Into the Unknown”, “Life Is The Main Thing”, “Jonna’s Body, Please Hold”, and “In The Family”.

Breast Fest Feel Up PSA

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Posted under Inspiration, TV Ads Cinema and Online Videos

Location Canada (Canada).

BC Dairy Foundation Weak Shop

The BC Dairy Foundation in British Columbia, Canada, is promoting the power of milk in the Weak Shop, a suite of products to help compensate for limbs that are limp due to lack of milk consumption.

Caplansky’s Jewish Deli Humour

Zane Caplansky, a Toronto caterer, has recently opened up a Jewish delicatessen, serving hand-carved smoked meat sandwiches with homemade whole-grain mustard. The launch of the new Deli was promoted with a set of three print advertisements highlighting the Jewish nature of the company, using a combination of Yiddish and Christian phrases to connect with the [...]

Red Cross Tsunami Appeal in Canada - October 11th, 2009

Canadian Red Cross recently launched a print advertising campaign using typography and across the fold features to remind Canadians about the plight of people affected by earthquakes, tsunamis and storms in the Asia Pacific region. “After waves of disaster hit Asia Pacific this week, we’re on the ground providing aid, support and hope”.

Red Cross Tsunami print advertisement

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Posted under Inspiration, Print Press Posters Billboards

Location Canada (Canada).

Audi Garage Door - September 25th, 2009

Audi has launched an online campaign in Canada promoting a life-size garage door banner for those who can’t wait for the delivery of their Audi R8 V10. The campaign was developed in response to the 535 horsepower car being sold out soon after its release. Available in three sizes, the garage door banners are being sold for $469.99. See the campaign online at Audi Canada.

Audi R8 Garage Banner

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Posted under Inspiration, Interactive, Print Press Posters Billboards

Location Canada (Canada).

Pepsi Joy It Forward - August 27th, 2009

Pepsi’s digital strategy in Canada is centered on www.joyitforward.ca, a web site that encourages people to participate and spread the positive culture and energy of the brand online.

Pepsi Joy It Forward

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Posted under Inspiration, Interactive

Location Canada (Canada).

Dentyne Make Face Time - August 16th, 2009

Cadbury is linking Dentyne gum with making “face time”, encouraging internet users to allocate time to be with friends, face to face. The advertising campaign, launched in 2008, includes a television commercial, a series of print advertisements, and an interactive site (makefacetime.dentyne.ca) which can only be accessed for three minutes at a time.

Dentyne Make Face Time print advertisement

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Posted under Inspiration, Interactive, Print Press Posters Billboards, TV Ads Cinema and Online Videos

Location Canada (Canada).

Adbusters Brand Baby - August 7th, 2009

Adbusters have added a new ad to their spoof advertising collection, “Brand Baby”, a photograph of a breast fed baby covered in brands. The Canadian organisation is described as a global network of culture jammers and creatives working to change the way information flows, the way corporations wield power, and the way meaning is produced in our society.

Adbusters Brand Baby

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Posted under Inspiration, Photography, Print Press Posters Billboards

Location Canada (Canada).

Animation Bizarro on Sundance Channel - August 4th, 2009

Sundance Channel has launched Animation Bizarro, a collection of eleven animated shorts made by some of the most provocative and trippy Canadian animators/artists, most of whom spent time in Canada’s Hothouse animation apprenticeship program.

Animation Bizarro site background

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Posted under Inspiration, Short Film

Location Canada (Canada).

Knight Fever - July 26th, 2009

Knight Fever, a short film animated by Christopher Minos, debuts at the Los Angeles Short Film Festival, July 29 at 5.30 pm. It’s a classic medieval story of Dragon versus Knight.

Knight and Dragon in Knight Fever short film

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Posted under Inspiration, Short Film

Location Canada (Canada).