Toyota Australia is promoting their hybrid synergy drive engine with “Better Together”, a television commercial featuring two men who handle an office job with four hands, demonstrating the benefits of combining petrol and electric combustion technologies.
Boags Draught, the Tasmanian beer from Lion Nathan, is continuing with the “Pure Waters” of Tasmania campaign, recently showing the effects of those waters on those who swim in it. The Melbourne Cup related print advertisement is being supplemented with two more ads featuring John Flaus, duck feet and the powerful swimming muscles of a [...]
Lion Nathan has launched an integrated marketing and public relations campaign for Beck’s Beer, celebrating the twentieth anniversary of the fall of the Berlin Wall. The programme encompasses outdoor advertising and experiential activities including on-premise events and photographic exhibitions at venues nationally as well as limited edition packaging and point-of-sale.
TAC (Transport Accident Commission) in Victoria Australia is promoting road safety for motorcyclists with The Ride, an integrated advertising campaign. The new public education campaign, online at www.spokes.com.au, highlights to riders the personal risk they are exposed to every time they ride and the behaviours they can employ to reduce their risk.
Have you ever had a dry dream? Fosters has launched “Dry Dreams“, an advertising campaign promoting Carlton Dry beer. Three television commercials feature an attempt to break the land speed record for rubber chicken racing, showjumping on an elephant and skeet shooting with a real tank (complete with live ammunition).
The Melbourne Cup is one of Australia’s day-stopping sporting moments, significant enough for Artline pens to get on the act of providing tips for the nation. This ad was run full page and in page-dominant versions across Australia on Melbourne Cup Day (today) and the two days approaching it. An Artline 200 0.4 fine black pen is shown with the text, “Got a Good Tip for Tuesday? At least there is one thing you can be sure of on Melbourne Cup Day.”
The James Boag Pure Waters campaign was extended in a newspaper advertisement last week in anticipation of the Melbourne Cup horse race today. John Flaus, the key actor from the Pure Waters campaign, appears on a horse with the text, “These waters just make things better.”
Cadbury has launched the fourth A Glass and a Half Full Productions commercial, “Dogs”, featuring the music of the Blue Danube Waltz by Johann Strauss II.
Dogs take turns riding in a purple Lamborghini Diablo on the Oran Park Raceway in Sydney, letting the air blow past them as they hang out the window. A Glass and A Half Full of Joy!
Click on the image below to play the video in YouTube (HD)
Credits
The Dogs ad was developed at Fallon London and Saatchi & Saatchi, Sydney, by executive creative director Steve Back, agency producer Kate Whitfield, agency producer Evonne Sciberras
Filming was shot by Caravan duo director Ben Lawrence and producer Emma Lawrence via The Feds, with director of photography Anna Howard.
The car was graded from yellow to Cadbury Purple by Crash Carlucci at Frame Set Match.
All the dogs were wrangled by Steve Austin.
The Blue Danube is the common English title of An der schönen blauen Donau op. 314 (On the Beautiful Blue Danube), a waltz by Johann Strauss II.
Wine Of Design, an Australian charity fundraiser, brings together winemakers and designers this year to collaborate in the interests of Make Poverty History. The project was founded three years ago by Rory Kent and continues this year with
Jalna Yoghourt, an Australian brand of yogurt, is being promoted as the Pot of Purity in a television, print and outdoor advertising campaign. The Jalna brand began in the 1950s when a Polish farmer bought a property near Eltham, Victoria, and discovered a sign on the gate with the name Jalna. Over the years the family business has developed a reputation for healthy dairy products, strengthened in 1998 with the purchase of the Jalna BioDynamic Organic farm in the Goulburn valley. Note the spelling of the brand, “Yoghourt”, an alternative to the more common “yogurt” and “yoghurt”. In Canada, apparently, the dairy product is commonly referred to as yogourt.
This site is part of The Inspiration Room, a global effort designed to influence, affect and involve creative communities in the development of a world standard for inspiration.
(average: 4.33 out of 5)
Loading ...
(Australia).
