Johnnie Walker Gentleman’s Wager
Diageo is running “Gentleman’s Wager”, a commercial for Johnnie Walker Blue Label featuring actor Jude Law and Italian actor Giancarlo Giannini. The 4 minute commercial, launched at the Venice Film Festival, tells the story of a wager between two men over a rare yacht. Filmed in the British Virgin Islands and London, the commercial follows Jude as he renovates a theatre and puts together a music ensemble and dance troupe.
“The Gentlemen’s Wager” campaign was developed at Anomaly, New York, by copywriters Mike Byrne and Dave Douglass, art director Mark Sarosi, account director Lauren Bozarth, executive producer Winslow Dennis, president Karina Wilsher, account director Lauren Bozarth, working with global brand director David Gates, global managing director James Thompson, global advertising director Anita Robinson
Filming was shot by director Jake Scott via RSA Films with producers Jules Daly and Tracie Norfleet, director of photography John Mathieson, production designer Joseph Bennett, line producers David Mitchell and Debbie Garvey, costume designer Janty Yates, choreographer Francesca Jaynes, assistant director Ben Gill, production supervisor Jason Groves and Noreen Khan.
Post production was done at The Mill by colorist Fergus McCall, executive producer Zu Al-Kadiri, VFX producer Katie Kolombatovich, 2D lead artists Iwan Zwarts, Jamin Clutcher, 2D artists Kshitj Khanna, Brandon Danowski, John McIntosh, Rob Meade, motion graphics artist Aran Quinn.
Mixer was Corey Melious at Heard City.
Music was composed by Colin Smith.