Red Bull Make Danny’s Mind Up for Imaginate

Red Bull is running an interactive campaign on Pinterest promoting cyclist Danny Macaskill’s new Imaginate project. Users must repin a set of photos from Danny Macaskill’s Pinterest page in a particular order to solve a puzzle with the added incentive of being in with a chance of getting some bike gear from Red Bull. Imaginate is a six-episode film series featuring trial biking by Danny MacAskill, online at

Make Danny's Mind Up


The Pinterest campaign was developed at Holler London.

Filed under: Interactive, Red Bull

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