South Korean rap artist Psy, known for his mega hit Gangnam Style (over 1.5 billion views on Psy’s Youtube channel), has released a music video for his follow up hit “Gentleman”. The music video has clocked up over 170 million views since its release on April 13, breaking a record for the fastest clip to reach 100 million views on Youtube. The Gentleman video has been banned from broadcast on KBS, one of Korea’s largest television channels. A KBS statement suggested scenes from the music video could encourage anti-social behaviour. The offending sequences in the video include Psy jaywalking down an empty street and kicking a traffic cone labelled “No Parking”.
The Gentleman video shows Psy, wearing his signature sunglasses, dancing at various locations in and around Seoul including a high-end clothing store, restaurant, swimming pool and a library. The storyline features the singer teasing and playing practical jokes on women, such as pulling their chairs away as they are about to sit or untying a woman’s bikini top at a swimming pool.
The Gentleman music video was released after a “Happening” public concert in Seoul World Cup Stadium was live streamed on Youtube.
The video includes a cameo appearance by Ga In from Brown Eyed Girls and includes a hip-swinging dance originally performed in 2009 by Brown Eyed Girls with their hit Abracadabra. Psy was praised by the President of South Korea for paying the Brown Eyed Girls choreography team for the rights to use the dance in his music video.
Filming was shot by director Jo Soo-hyun, who also directed Gangnam Style, and co-edited by Yang Hyun-suk at YG Entertainment.
The Gentleman video includes cameos from MBC TV ‘Infinite Challenge’ cast members Yoo Jae Suk, Park Myung Soo, Noh Hong Chul, Jung Joon Ha, Jung Hyung Don, and Haha.