Magners Now Is A Good Time

Magners UK is promoting Magners Original Irish Cider with “Now Is A Good Time”. Francis Magee plays a wise sage who helps people notice and make the most of ‘The Now’. Yesterday’s gone and tomorrow will be, so life is all about enjoying the moment you’re in.

Magners Now In Bar

Credits

The Now Is A Good Time campaign was developed at The Red Brick Road, London, by creative directors Matt Davis and Richard Megson, art director Marcus Smith, copywriter Tom Hopkins, TV producer Charles Crisp, business director Kate Modeland working with Magners GB marketing manager Richard Schmidt.

Filming was shot by director Steve Rogers via Sonny London.

Editor was Sam Sneade at Speade. Post production was done at Big Buoy by Flame artist Mark Robinson and producer Barry Wright, and Smoke & Mirrors by colourist Mark Horrobin.

Music, “Firewater” by Django Django, was licensed by Leland Music.

PR was handled at PrettyGreen. Media was handled by Havas Group.