iPad Hollywood – Lights Camera Action
Apple has released “Hollywood”, a new iPad commercial timed to coincide with the Academy Awards held on February 24. Following on from Alive and Together, the commercial highlights a range of iPad apps together with the words, “Lights”, “Camera” and “Action”.
iPad Hollywood Credits
The Alive Together campaign was developed at TBWA\Media Arts Lab, Los Angeles, by chief creative officer Duncan Milner, executive creative director Eric Grunbaum, assistant creative directors/art directors David Zorn and Masaya Asai, assistant creative director/copywriter JD Jurentkuff, art directors Dominic Orlando, Danny Duran, Yao Yu, copywriter Tatum Shaw, executive producer Mike Refuerzo, agency producers Alejandra Ravassa, Zane Miller and Diana Parada.