Dumb Ways to Die Game

Metro Trains Melbourne, whose “Dumb Ways to Die” campaign won Direct and PR Grand Prix awards at Cannes 2013, recently launched the Dumb Ways to Die game as a smartphone app. Dumb Ways to Die is now a frantic action game that expands on scenes from the video. Tap, swipe, tilt and blow through one minigame after another and save as many characters as you can. Why is his hair on fire? Who cares, just RUN! Quickly wipe your screen free of puke. Balance that wobbling glue eater. Flick the piranhas out of range of those precious private parts. Swat wasps before it’s too late. Carefully remove forks from toasters. Keep the idiots away from the edge of the platform. And who knew rattlesnakes were so picky about mustard? Users are challenged to perfect their dumb-death prevention skills to unlock the full set of characters for their train station, earn their own local copy of the original video, and compete against friends and highly skilled strangers on the Game Center leaderboard.

Dumb Ways to Die Play Game


Dumb Ways to Die Play Game

Dumb Ways to Die Play Game

Dumb Ways to Die Play Game

Dumb Ways to Die Play Game

Credits

The Dumb Ways to Die campaign was developed at McCann Melbourne by creative director John Mescall, art director Pat Baron, group account director Adrian Mills, account director Alec Hussain. Animation and character design is by Julian Frost. The Dumb Ways to Die song is by John Mescall and Oliver McGill. The app and game was developed at Barrel Of Donkeys by Sam Baird (game design and programming) and Julian Frost (art work and audio).

  • Ben Walsh

    Surely this wasn’t the best in the World? Good PR push though.

  • Katrina

    i love this game its really fun also my whole entire family plays it like from the time they get till the time they go to bed I think you guys should make more games like this and that are just this fun!!!

  • http://sro.web.id sumber referensi

    it is the best funny game

    • nikko

      dumb ways to die i want to die lol

  • http://google tegan

    it is good

  • gracie

    J love this game sk much it is sick
    :) :D ♡ ♥ :-[ :( ♡ ♥ ♥ ♥ ♥
    ♥ ♥

    • http://gravatar.com/iuiu JJJ YO

      HOW DO U GET 2 THE GAME I CAN’T FIND IT ANYWERE

  • http://dumbwaystodie caoimhe2012

    same it is awsome

  • http://led3.us/ Doug Wack

    It’s definitely a fun game, love it!