Amnesty Your Word to Stop

Amnesty International recently ran “Your word”, a print advertising campaign in which yellow speech bubbles are placed inside the trigger of a gun and inside a latch. “Your word to stop unlawful detentions”. “Your word to stop the killing”.

Amnesty Your Word to Stop the Killings - Gun

Amnesty Your Word to Stop the Detentions - Gun


The Your Word campaign was developed at Grey Istanbul by creative directors Engin Kafadar and Ergin Binyıldız, art director/illustrator Tolga Özbakır, art director Burak Çınar, copywriter Damla Akçay, and account supervisor Ömer Üstündağ.

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Location Turkey Turkey

One Response to Amnesty Your Word to Stop

  1. TO_adman says:

    Looks like the War Child campaign done by John St last year.

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