Victoria’s Secret has launched “Fabulous”, a commercial featuring supermodels Alessandra Ambrosio and Lais Ribeiro, directed by Michael Bay. The 15 second commercial showcases the Fabulous push-up bra in new Fall colors and bold floral prints, set to “Crush”, a track by indie duo Sleigh Bells.
Click on the image below to play the video in YouTube (HD)
Click on the image below to play the extended 30 second video in YouTube (HD)
Fabulous was developed inhouse at Victoria’s Secret by CMO Ed Razek, creative director/executive producer Julie Stone, creative director Rob Campbell and art director Meghan Kerr.
Filming was shot on location at the historic Rosecliff Mansion in Newport, Rhode Island, by director Michael Bay via The Institute with executive producer Scott Gardenhour, producer Elizabeth Amaral and director of photography John Schwartzman.
Editing was done at Moondog Edit.