Purina has been running “Doggie Love”, a commercial starring “Mishka”, the talking Husky dog who, along with three other dogs, has been trained to say, “I Love You”. The Doggie Love commercial, promoting FortiFlora® Purina Veterinary Diets®, was launched on Youtube in November 2011. The ad is now being screened on and around Valentine’s Day, during television coverage of the Westminster Kennel Club Dog Show. The show receives exclusive live coverage through USA Network and CNBC directly from Madison Square Garden and is being presented by Purina® for the 30th consecutive year.
Click on the image below to play the video in YouTube (HD)
The Doggie Love ad was developed at Colle+McVoy by executive creatie director Mike Caguin, group creative director Greg Wetzel, copywriter Adam Ridgeway, art director Chad Hancock and agency producer Judy Brink.