Procter & Gamble has introduced a new series of commercials in the Old Spice Believe in YourSmellf campaign, promoting the Champion product range with appearances by Green Bay Packers player Greg Jennings. The NFL player features in “Film”, “Jet Ski” and “Bed”.
This commercial based on a documentary based on fictional events is sure to inspire you that smelling like a professional winner is super rewarding. Click on the image below to play the Film video in YouTube (HD)
Californian model Crystal Cooper has a great time on the Jet Ski, thanks to the efforts of Greg Jennings. There’s a certain quiet nobility that comes from taking a girl to a romantic tater-tot eating contest followed by hot fudge slip and slides then followed by this. Click on the image below to play the Jet Ski video in YouTube (HD)
A wise man once said “Never mix business with pleasure”. You don’t have to be a great champion to enjoy watching this commercial starring a great champion, but it does help because you’ll remember filming it and laugh at the good times you had. Click on the image below to play the Bed video in YouTube (HD)
The Greg Jennings campaign was developed at Wieden+Kennedy Portland.