Unilever ran a print advertising campaign in the UK connecting Prince Harry’s nude photography scandal in Las Vegas with the Lynx product range. The campaign features the simple message, “Sorry Harry. If it had anything to do with us’. Another ad has featured a pair of Union Jack briefs with the line “One has unleashed the chaos”.
The Lynx Prince Harry campaign was developed at BBH, London, by creative directors David Kolbusz and Dominic Goldman, agency producer Marion Thibaudot, designer Richard Kennedy, strategic business lead Ngaio Pardon, team manager Keral Patel.