Fantastic Snacks in Australia is running the “Delite-o-matic”, an ambient and interactive advertising campaign centred on the question, “How far would you go for Fantastic Delites?”. The Delite-o-matic vending machine, online at fantasticdelites.com.au, gives site visitors a range of challenges, such as pressing a red button many many times. The machine also made an appearance in Southern Cross Station in Melbourne.
Click on the image below to play the Fantastic Delite-o-matic video in YouTube
The Fantastic Delite-o-matic campaign was developed at Clemenger BBDO Adelaide by copywriter Matt O’Grady, digital art director Oliver Prenton, account director Erik de Roos and agency producer Holly Horne.
Machine development and video production was done at Anifex, Adelaide, with editors David Ngo, Oliver Prenton, Matt O’Grady, and retoucher Craig Field.