Carlton Beer Chase

Carlton Draught is running “Beer Chase”, a television commercial featuring action movie clichés, bank robbers, a rocking 1980s track, and a classic cops and robbers car chase. Four bank robbers call in to a local pub after a heist, only to bump into the local constabulary. What happens next only goes to show that not much can come between a man and his beer.

Carlton Beer Chase

Carlton Beer Chase Credits

The Beer Chase ad was developed at Clemenger BBDO Melbourne by executive creative director Ant Keogh, art director Anthony Phillips, copywriter Richard Williams, executive producer Sonia Von Bibra, managing partner Paul McMillan.

Filming was shot by director Steve Ayson via The Sweet Shop with managing director Andy Traines, executive producer Tracy Mays, producer Cindy Kavanagh, head of production Renee Robson, production supervisor Gus Kousoulas.

Editor was Jack Hutchings at The Butchery with senior post producer Freya Maddock.

Music is “Thunder in Your Heart” by John Farnham, produced at Electric Dreams.