Cannes Press Lions 2012

Results are out for the 2012 Press Lions at Cannes International Festival of Creativity. Grand Prix went to Benetton’s Unhate campaign, by Fabrica, Treviso Italy, and 72andSunny, Amsterdam, The Netherlands, recognising three ads with kisses between leaders of Palestine and Israel, USA and Venezuela, Germany and France. Read on to check out the winners of Gold, Silver and Bronze Lions.

Cannes Gold Press Lion


Gold Press Lions

Carlton Mid, Blondes, Redheads, Lying Down, Clemenger BBDO, Melbourne, Australia
Unilever Axe, Fireworks, Petrol Station, BBH London, UK
Ray-Ban, 1942 Lovers (2), 1956 Dancing (2), 1965 Miniskirt, 1992 Rapper (2), Marcel, Paris, France
Volkswagen Park Assist, Bikers/Police, Car Jack/Glass Truck, Portaloo/Hearse, DDB Sydney, Australia
McDonald’s, Tiffany, Billy (2), Theodore (2), DDB South Africa, Johannesburg, South Africa
Claro Mobile, A, T, S, I, Ogilvy Brasil, Sao Paulo, Brazil
Surfrider Foundation, The Boot, The Shoe, The Bottle, The Couch, Y&R Paris, France
Amnesty International, Omar, Eduardo, Claudio, Roberto, Lowe Ginkgo Montevideo, Uruguay
Editorial Copyuntura Revista Mercado, China/USA, India/China, Brazil/Great Britain (2), JWT Argentina, Buenos Aires, Argentina
Maxam Toiletries, Civilization-Egypt, Civilization-Rome, JWT Shanghai, China
Mercedes Benz, Family, Business, Leisure, Lindemann Rosinski, Hamburg, Germany

Silver Press Lions

Tiger Brands, Mother-in-Law, Mommy’s Boys, TBWA\Hunt\Lascaris, Johannesburg, South Africa
Unilever Omo, Mud, Adventures, Bravery, DLKW Lowe, London, UK
Office Depot, Vase, Wine Glass, Plate, Creative Juice\Bangkok (TBWA), Thailand
Bajaj, Socks Fish, Leo Burnett India, Mumbai, India
Gillette Odor Shield, Dry Armpit Informant, Dry Armpit Bluff, Dry Armpit Affair, BBDO New York, USA
P&G Old Spice Swagger, Action Hero, Rocker, Wieden+Kennedy, Portland, USA
Maxam Toiletries, Civilization-Egypt, Civilization-Rome, JWT Shanghai, China
Abbott Nutrition, Tourist, Anniversary, Football, JWT Buenos Aires, Argentina
Stabilo Boss, Dulcinea, Maria Antonieta (2), Y&R Santiago, Chile
Honda Cars, Sweetcorn, Fish, Lightbulb, Wieden+Kennedy, London, UK
Audi Quattro, Eagle, Monkey, Sao Paulo, Brazil
Mercedes-Benz, Bike, Child, BBDO Germany, Dusseldorf, BBDO Proximity Berlin, Germany, Mark BBDO Prague, Czech Republic
Opel, The Deer, The Rabbit, The Boar, Scholz & Friends, Paris, France
Westone Earphones, Train (2), Tunnel, Cafe (2), DDB Group, Hong Kong
Fleurop, Broken Vase, Spillmann/Felser/Leo Burnett, Zurich, Switzerland
Lego, Asterix and Obelix, Ernie and Bert, The Smurfs, Lucky Luke and The Daltons, Tick Trick and Track, Jung von Matt, Hamburg, Germany
Editorial Copyuntura Revista Mercado, China/USA, India/China, Brazil/Great Britain, JWT Argentina, Buenos Aires, Argentina
Forbes Brasil, Bill Gates, Donald Trump, Richard Branson, Tiger Woods, Mark Zuckerberg, (2) Ogilvy Brasil, Sao Paulo, Brazil
Swiss Life, I Love My House, Never Want Children, Not Interested in Getting Married, She’s My Everything, I Like Working With, Only Woman, (2) Spillmann/Felser/Leo Burnett, Zurich, Switzerland
ZMG, Magician, SHowgirl, Lilliputian, Ogilvy Germany, Frankfurt, Germany
FF English School, Bear, Beard, Beer, SHeep Ship, Chip, Dim & Canzian, Sao Paulo, Brazil
Donate Your Garbage, Jacques, Lew’Lara\TBWA, Sao Paulo, Brazil
Medicins Sans Frontieres, Carburetor, Tap, Fuse Box, M&C Saatchi, Sydney, Australia
Save the Children, Kitchen Circle, Livingroom Circle, Bedroom Circle, Y&R Mexico
LifeCycle, Cityscape, Terrain, Road Map, (2) DDB Group Singapore
Honda Moto, Fear, DDB Paris, France
Kiss FM, Ozzy Osbourne, Lua, Sao Paulo, Brazil
Christian Care Services Ray of Hope, Jack, Queen, King, Leo Burnett Group, Singapore
Harvey Nichols, Jacket, Dress, Handbag, Y&R Dubai, UAE

Bronze Press Lions

Perdigao Boneless Turkey, Sad Pug, Sad Whippet, Sad Lhaza Apso, Y&R Sao Paulo, Brazil
L’Univers de Chocolat, Car Accident, Dentsu Brasil, Sao Paulo, Brazil
Mentos Sour Marbels, Barbed Wire, Nails, Electric Shock, Ogilvy & Mather, Mumbai, India
Cafe Bonograo Coffee, Princess, Lucha Libre, Old Man, Y&R Sao Paulo, Brazil
Dank Second Hand, Boxes Washing Machine, Boxes Fridge, Boxes Telly, DDB&Co Istanbul, Turkey
Mr. Curtain (Thailand), Bedroom, Livingroom, Ogilvy & Mather, Bangkok, Thailand
Egis Betadine, Bike Accident, Roller Skating Accident, Running Accident, Y&R Prague, Czech Republic
Panapat, Chicken, Beef, Pork, Creative Juice\Bangkok (TBWA), Thailand
Fleurop, Sister, Facebook, Record Producer, Ogilvy Germany, Frankfurt, Germany
Staedtler Sketching Pencil, Church, Leo Burnett Hong Kong
Goodyear, Coast, Countryside, City, Y&R Sao Paulo, Brazil
Man Latin America, Supermarket, AlmapBBDO, Sao Paulo, Brazil
LG Home Theater 3D, Kill, Pretty, Forrest, Y&R Sao Paulo, Brazil
JVC Camera, Basketball, Skateboard, DraftFCB Brasil, Sao Paulo, Brazil
Toshiba 3D Glasses, Fat Man, Euro RSCG Espana, Madrid, Spain
Avelar Machado, Mark Twain, Agatha Christie, James Joyce, DraftFCB Portugal, Lisbon, Portugal
Tok&Stok, Rug Chest of Drawers, Rug Chair, DDB Brasil, Sao Paulo, Brazil
McDonalds, A.M.P.M. Blonde Girl, A.M.P.M. Brunette Girl, DDB Tribal Group, Vienna, Austria
City Lodge Hotels, Alarm, Nature’s Call, Late Night Television, TBWA\Hunt\Lascaris, Johannesburg, South Africa
Tui Tui Travel, China, Australia, Egypt, Germany, Grey Group China, Beijing, China
White Collar Hippies, AK-47, Nuclear Reactor, BBDO India, Mumbai, India
Sony Playstation, Wound, Injection, TBWA\Espana, Madrid, Spain
LifeCycle, Cityscape, Terrain, Road Map, DDB Group Singapore
Mattel Hotwheels, Refrigerator, Drawers, Sofa, Ogilvy & Mather, Mumbai, India
Media 24 Die Burger, Blanket, Cape Town, South Africa
Fox International Channels, Matrix Reload, Hollywoodland, Scary Movie 4, Alien 3, Leo Burnett Dubai, UAE
Getty Images, Getty Bear, Getty Rally, Getty Shark, Ogilvy & Mather Colombia, Bogota, Colombia
Devlyn de Mexico, Brown, Green, Blue, BBDO Mexico
VisionLab, Software Terms, PLease Contract, Publicis Communicacion Espana, Madrid, Spain
National Library Board, Little Red Riding Hood, The Emperor’s New Clothes, Leo Burnett Group, Singapore
Google Maps, Sex Shop, BBDO Russia Group, Moscow, Russia
Alcoholics Anonymous, Boy, Woman, JWT Brazil, Sao Paulo, Brazil
Traffick Lights, Restaurant, Maid Agency, BBDO Proximity Singapore
Spectrum Brands Rayovac Batteries, Life, Fischer America Argentina, Buenos Aires, Argentina
McDonald’s Kids Birthday Parties, Cuckoo Clock, Trophy DDB South Africa, Johannesburg, South Africa
Beiersdorf Portugal Harmony XL Fit Condoms, Professional Football Player, Arabian Prince, DraftFCB Portugal Lisbon, Portugal
M.Cassab Lego, Blue Brick, Pereira & O’Dell, San Francisco, USA
Volkswagen Bluemotion, Flower, Graph, Bouncing Coin, Cheering Man, DDB UK, London, UK
Defence Force Recruiting, Do You Fit?, George Patterson Y&R, Melbourne, Australia
Donate Your Garbage, Jacques, Dorothy, Wangari, Lew’Lara\TBWA Sao Paulo, Brazil
Maxam Toiletries, Civilization-Egypt, JWT Shanghai, China
Orbis, Confusion, Knots, Puzzle, Strokes, Ogilvy & Mather, Hong Kong
Claro Mobile, A, T, S, I, Ogilvy Brasil, Sao Paulo, Brazil
Harvey Nichols, Balaclava, Stocking, DDB UK, London, UK

Filed under: Awards, Cannes, Print

Location: