Bud Light Weego the Rescue Dog

Anheuser Busch is running a Super Bowl advertising campaign for Bud Light beer, featuring Weego, a rescue dog named after the tag line, “Here We Go”. Viewers are invited to show some love for rescue dogs like Weego, by liking facebook.com/BudLight, where Anheuser Busch will donate up to a quarter of a million dollars to Tony La Russa’s Animal Rescue Foundation, ARF.

Click on the image below to play the Weego video in YouTube (HD)

Credits

The Rescue Dog campaign was developed at McGarryBowen.