Austria Solar Annual Report 2011
Austria Solar Association for the Promotion of Thermal Solar Energy (Verein zur Förderung der thermischen Solarenergie) is winning recognition for the design of the 2011 Solar Power Report. The report was sent to members of the Austrian solar organisation along with business and political contacts. The elegantly designed document, wrapped in light-proof foil, was printed in special ink that made each page blank until exposed to sunlight. The report has won Gold for Collateral/Promotional Items at the One Show, a Gold Cube at the 91st ADC Awards, Gold for Design, Gold for Direct Mail, Silver for Innovative Media, Bronze for Print: Typography at the 2012 Clio Awards.
Click on the image below to play the case study video in YouTube (HD)
The Solar Annual Report 2011 was developed at Serviceplan Gruppe, Munich, by chief creative officer Alexander Schill, creative directors Christoph Everke, Alexander Nagel, Cosimo Möller, art director/designer Matthäus Frost, graphic designer Mathias Nösel, copywriter Moritz Dornig, account team Christina Paulus and Stefanie Zillner, and producer Melanie Dienemann. Photographs are by Michele di Dio. Print was done at Mory & Meier.