ZOC Max Nitra Facebook Citylights
ZOC MAX Nitra, a shopping centre in Nitra, Slovakia, connected shoppers, fans and pedestrians together through Facebook and citylight advertising. Interactive citylights mirrored activity on the Facebook page, encouraging shoppers to “Share with us the joy of brand new shops”.
Click on the image below to play the video in YouTube
The Citylights campaign was developed at A.S.A.PRINT, Trencin, Slovakia, by copywriter/graphic designer Andy Abel, graphic designers Michal Pačesa and Denis Weber.