UniverCell, a mobile phone provider in India, is promoting the latest in advanced mobile tracker technology in a print advertising campaign showing mobiles fighting back even when they’re stolen. Train heist, window and ambush.
Credits
The Mobile Tracker campaign was developed at JWT India, Chennai, by executive creative director Senthil Kumar, senior creative director Ashwin Parthiban, art director Shatrughan Ramanathan, copywriter Arjun Nalapat, account manager Anita Pradeep, digital artist AP Baskar and illustrator Pravin Arasu.
