Scandinavian Airlines has released the TimeKiller app, a smartphone application designed for those travellers frustrated by delays while flying with less punctual airlines. The app is part of a campaign drawing attention to flightstats.com recognition of SAS as Europe’s most punctual airline 2009 and 2010, and the worlds most punctual airline during July and August 2011. The TimeKiller app includes “Spin the Hamster”, “Blow the Propeller”, “Hold That Thought” and “Follow The Footsteps”. Travellers can download the TimeKiller app online on iTunes, or book their punctual Scandinavian Airlines flights online at flysas.com.
Click on the image below to play the Time Killer video in YouTube (HD)
The Time Killer campaign was developed at SWE Advertising/JWT Stockholm, Stockholm, by interactive director Simon Stefansson, interactive art director Kenneth Larsen, creative director Johan Skogh.
The app was developed at The Mobile Life by project manager Christopher Magnani, developers Fredrik Gadnell and Kenneth Andersson. Web development was done at More Media by project manager Johan Öhgren, developer Arvid Åström and Flash developer Erik Lundström.