The NFL ran television commercial, “American Family”. during the 2011 Super Bowl, honoring the many television viewers as “Best Fans Ever”. Television families are shown preparing to watch the big game, including The Simpsons, Happy Days, The GOlden Girls, The Dukes of Hazzard, Alf, The Brady Bunch, Seinfeld and The Office.
Click on the image below to play the NFL American Family video in YouTube (HD)
The American Family campaign was developed at Grey New York by creative directors Eric Segal, Lars Jorgensen, associate creative director Martin Peters, creatives Doug Fallon, Lu Romero, Zack Menna, Rich Singer, Steven Fogel, production coordinator John Lopez, chief creative officer or Myhren, director of broadcast production Bennett McCarroll.
Filming was produced at The Mill by creative director/editor Ryan McKenna, creative director/3D lead artist Ben Smith, executive producer Adam Isidore and producer Carl Walters, live action producer Alex Maxwell, production coordinators Molly Zimmermann, Trevor Rager and Colin Blaney, assistant editor Jonathan Rippon, 2D lead artists Stefan Smith and Adam Grint, 2D artists Antoine Douadi, Dexter Davey, Doug Purver, Mario Caserta, David Munoz, Francois Turquety, and Keith Sullivan, 3D artists Thomas Bardwell, Naotaka Minami, Santosh Sailesh, Jeff Lopez, Joshua Merck, Ohad Bracha, Vanes Lambert, Michael Marsek, Peter Devlin, Wyatt Savarese, Tom Cushwa, Mitch Deodes, Myung Lee, Navdeep Singh, Piotr Glabinsiki, Timothy Kim, Jina Lee, David Bernkopf, assist Randall Krueger, motion graphics artist Lucas Bell, designer/illustrator Bryce Wymer. Cell animation was done at Augenblick Studios.
Sound was mixed at Sound Lounge by mixer Philip Loeb.