Kavli The Easy Way

Kavli in Sweden is promoting cream cheese spreads with two bizarre television commercials, Kitten and 100 Meters. There are two ways to get what you want, the easy way and the hard way.

Kavli Kitten commercial

Click on the image below to play the Kitten (Kavli Kräftost) video in YouTube

Click on the image below to play the 100 Meters (Kavli Skinkost) video in YouTube


The Kavli campaign was developed at Saatchi & Saatchi, Stockholm, by art directors Gustav Egerstedt and Jonas Frank, copywriter Petter Dixelius.

Filming was shot by director Robert Jitzmark via Camp David Film, with director of photography Niklas Johansson and producer Rickard Edholm. Post production was done at Redrum Post. Sound was produced at Stopp.