Dove Body Language

Unilever has launched “Dove Body Language”, the new advertising campaign promoting Dove beauty products. Centred on Facebook, the campaign invites fans to visit the Dove School of Body Language to learn more about nourishing body lotions. Fans can write three line messages spelt out by six real women, warming up before stretching out on sreen. The campaign also includes an iPhone App, banners, games. The Facebook campaign features the ‘Dove School of Body Language’, where body language expert Tonya Reiman will provide advice. Further Facebook applications outline the new range of products and explain how they work.

Dove Say It With Body Language

Dove Body Language Warming Up
Dove Body Language Quiz
Dove Body Language Tips
Dove School of Body Language
Dove Body Hello Beautiful
Dove Body Language Wave

Click on the image below to play the Dove Body Language video.

Dove Body Language Credits

The Body Language campaign was developed at Ogilvy London by Emma de la Fosse, Charlie Wilson, Gerry Human, Ruth Jamieson, Rod Broomfield, Jenny Bond, Ivan Pols, David Dahan, Alexandra Mecklenburg, Michael Ozard.

Filming was shot by director Pawel K via Mad Cow Films with director of photography David Procter and producer Jonas Blanchard. Post production was done at Prime Focus.

Audio post production was done at Grand Central. Music was by Soundtree.