Norwegian banking group DnB NOR has recruited George Clooney to appear as a newly wed man in “S for spareavtale” (S for Saving Plan), a television commercial recently launched in Norway. A woman wakes up in an apartment after a night carousing with a man in a horse head mask. Clooney walks in to reveal all and book the honeymoon. “Noen har flaks her i livet. For alle oss andre kan det være lurt å spare litt.” (Some people are lucky in life. For the rest of us, saving up can be smart. S for Saving Plan. DnB NOR – Bank from A to Z”.
Click on the image below to play the video in YouTube (HD)
The George Clooney ad was developed at Try Reklamebyrå, Oslo, by copywriter Janne Brenda Lysø, art director Stian Johansen, art director Lars-Kristian Harveg, copywriter Jonas Grønnern, consultant Monika Augustsson, project manager Kristin Berge Jahr.
Music is Johann Sebastian Bach’s “Air on the G String” from Suite no. 3 in D Major, performed by Klassische Reise durch Europa.