DIRECTV is running a new television advertising campaign featuring The Whale, a diminutive casino gambler with an over-sized lifestyle, played by stand-up comedian Dat Phan. The Whale can’t believe his good fortune when DIRECTV offers him the biggest package of channels for the lowest price ever. From his gigantic pet carp to his two super tall supermodels and his ENORMOUS baby panda, this tiny high roller clearly prefers to live BIG.
Click on the image below to play the Whale video in YouTube (HD)
The Whale commercial was developed at Grey New York by executive creative directors Todd Tilford and Eric Segal, creative director Denise O’Bleness, agency producer Andrew Chinich, copywriter Ray Johnson, art director Tom Qualigno, assistant producer Lindsay Myers.
Editor was Ian Mackenzie at Mackenzie Cutler, New York.
Post production was done at The Moving Picture Company (MPC), Los Angeles and New York, by producers Andrew Bell and Louisa Cartwright, lead Flame artist Benoit Mannequin, Flame artist Alex Lovejoy, Nuke team Katerina Arroyo, Elliott Brennan and Lisa Ryan, Smoke artist Ben Davidson, 3D artists Ross Denner and Michael Wynd, lead Panda CG artist Dean Robinson, 3D artist Tim Civil, nuke compositor Alex Harding and colorist Mark Gethin.
The animatronic fish was produced at Legacy Effects.
Music is “For What its Worth” by Buffalo Springfield.