David Beckham on the Beach with Pepsi
Los Angeles based soccer star David Beckham appears with TV actress Sofia Vergara in a new advertising campaign for Diet Pepsi. Filmed on location on a California beach, Beckham’s performance includes what appears to be an unbelievable stunt, kicking three soccer balls into three rubbish bins. The campaign is associated with a drive to recruit fans for Diet Pepsi on Facebook.
Click on the image below to play the Unbelievable video.
Diet Pepsi’s new commercial, “Beach Tweet,” starring TV actress Sofia Vergara and international soccer superstar David Beckham, will air during programs including “Modern Family “and “The Apprentice.” Click on the image below to play the Beach Tweet video.
Click on the image below to play the Behind the Scenes video.
The “Beach Tweet” ad was developed at TBWA\Chiat\Day, Los Angeles, by global director of Media Arts Lee Clow, chief creative officer Rob Schwartz, group creative director Brett Craig, creative director Xanthe Hohalek, interactive creative director Marlon Hernandez, associate creative director Gregg Clampffer, art director Helena Skonieczny, art director Mindy Benner, copywriter Suzanne Sherwood, executive agency producer Anh-Thu Le, assistant producer Kaitlin Moore, managing director Bill Brooks, group account director Mike Litwin, account supervisor Andrew DeBenedictis, account supervisor Andrew Krensky, account executive Kali Cushing, assistant account executive April Shapiro, group planning director Clyde McKendrick, account planner Thas Naseemmuddeen.
Editor was Rick Lawley at The Whitehouse Post with assistant editor Rachael Waxler and producer Kristin Branstetter. Post production was done at The Mill by senior VFX producer Asher Edwards, lead Flame artist Tara DeMarco and Flame assist Christel Hazard. Colorist was Stefan Sonnenfeld at Company 3.
Sound was designed by Gus Koven at Stimmung with producer Kristina Iwankiw. Sound was mixed at Lime Studios by Rohan Young. Music was produced at Elias Arts by executive creative director Jonathan Elias, executive producer Ann Haugen, creative director Dave Gold and composer/remixer David Wittman.
Tagged: Amir Mokri, Brett Craig, Company 3, David Beckham, Elias Arts, Gregg Clampffer, Helena Skonieczny, Holmes Defender of the Faith, Lee Clow, Lime Studios, Marlon Hernandez, McG, Mindy Benner, Rob Schwartz, Stimmung, Suzanne Sherwood, TBWA\Chiat\Day, The Mill, Whitehouse Post, Xanthe Hohalek