Capital One Mascot Challenge

Capital One sponsorship of College Football includes an annual “Mascot of the Year” contest. Fans are invited to vote for their favorite college mascot. Each year, several mascots from various Division I FBS/FCS schools are nominated to “play” a simulated 10-week season. The mascot with the best record will be declared the winner and is honored at halftime on the game telecast on ESPN. The winning school is awarded $20,000 towards their mascot program. This year the online competition, on www.CapitalOneBowl.com and Facebook, features sixteen short films outlining the challenges of College mascots. 16 Mascots, 1 Winner. The epic tales of courage, honor and fur come to life.

Capital One Mascots


Click on the image below to play the Teaser video in YouTube (HD)

An emotional journey down memory lane shows Aubie’s softer side. Click on the image below to play the Aubie video in YouTube (HD)

Follow Wolfie on a spiritual journey as he goes from mascot tragedy to triumph. Click on the image below to play the Wolfie Jr video in YouTube (HD)

History wasn’t always kind to Benny’s kind. But what didn’t kill him made him stronger. Click on the image below to play the Benny video in YouTube (HD)

All great warriors must first overcome a great obstacle. Sparty’s was Moussaka. Click on the image below to play the Sparty video in YouTube (HD)

Big Blue has learned from the highs and lows of being the Capital One National Mascot of the Year, and he’s ready to repeat. Click on the image below to play the Big Blue video in YouTube (HD)

Behind every great Wildcat, there’s a great female cat. Wilbur. Click on the image below to play the Wilbur video in YouTube (HD)

After a long season of TDs and Ws, all Big Red wants to do is fall in love. Click on the image below to play the Big Red video in YouTube (HD)

When you’re a 6 foot tall turtle, life in the pond isn’t easy. But ask Testudo and he’ll say that it prepared him for greatness. Click on the image below to play the Testudo video in YouTube (HD)

Where did the Superfrog come from? Sorry, that’s classified. Click on the image below to play the Superfrog video in YouTube (HD)

When you lead your team to 7 national championships, celebrity finds you. Click on the image below to play the Boomer video in YouTube (HD)

Buzz is not your average yellow jacket. But what made him different also made him great. Click on the image below to play the Buzz video in YouTube (HD)

Some birds are born to fly. Others to hunt. Iowa State’s Cy was born to dance. Click on the image below to play the Cy video in YouTube (HD)

Hairy Dawg’s intimidating scowl wasn’t always an asset. Just don’t tell that to the Bulldog faithful on Saturdays. Click on the image below to play the Hairy Dawg video in YouTube (HD)

Who is Mike the Tiger? This conspiracy theory might just shock you. Click on the image below to play the Tiger video in YouTube (HD)

To migrate or celebrate? That is the dilemma the Oregon Duck faces every year. But which family will he choose? Click on the image below to play the Duck video in YouTube (HD)

In the world of an oversized nut, it’s either get cracked or get cracking. Click on the image below to play the Brutus video in YouTube (HD)

Credits

The Mascot Challenge was developed at VMG Creative by executive creative director Luke Raymond, partner Dhani Jones, creative director Kyle Heller and copywriter Josh Rubin.

Filming was shot by director Clay Weiner via Mammals with producer Alex Sivers and director of photography Pawel Pogorzelski.

Post production was done at Now, New York, by lead editors Jesse Reisner, Nelson Leonard, Owen Plotkin, additional editors David Bruce Bates Jr, Danny Ellen, Beth Cramer, assistant editors Dave Madden, Chris Rizzo.

Sound was produced at Sonic Union by mixer Steve Rosen. Music was produced at Extreme Music.