Ameristar Casinos More Fun
Ameristar Casinos is running an advertising campaign promoting the new slots games available around the USA. Five commercials present wild and wacky approaches to gaming: Confetti, Robodealer, Quadricorn, Captain Cutthroat and Wild Bill.
Members of an Ameristar marketing team have their brainstorm session expanded by crazy creative and unnecessary ideas. Click on the image below to play the Confetti video in YouTube
Not a unicorn. A quadricorn! Click on the image below to play the Quadricorn video in YouTube
Wild Bill is in the corral, making an impression on the horses. Click on the image below to play the Wild Bill video in YouTube
Captain Cutthroat takes to the road to harrass cyclists. Click on the image below to play the Captain Cutthroat video in YouTube
The “More Fun” campaign was developed at Cannonball, St Louis, by creative director Joe Bishop, associate creative director Aric Jost, senior copywriter Amy Venturella, business manager Mary Jarnagin, account manager Emily Bury, chief strategist Stacey Goldman and producer Larry Israel.
Editor was Scott Whiteaker at 90 Degrees West, St Louis, with producer Ellen Legow.