Adidas I Am The PSM

Adidas has released “I Am The PSM”, a television commercial featuring Pauli THE PSM Stanley-McKenzie, drummer for Gorillaz. Filming was shot over three days in the lead up to, and during a concert featuring Snoop Dogg and Gorillaz Sound System in front of 12,000 people in Fortaleza, Brazil.

Adidas the PSM


Filming was shot by director/DOP Rohan Blair-Mangat via Stink with producer Tom Birmingham, executive producer Edward Grann, production manager Lea Campos.

Editor was Sam Ostrove at Cut & Run. Post production was done at Realise Studio by Diego Vazquez Lozano.

Music is Swindle – Do The Jazz.