Tasca D’Almerita, a wine brand from Sicily, is being promoted in “A Glass of Sicily”, an advertising campaign celebrating the unique ingredients of Sicily. Sicily is countryside and city, sea and mountains, is ancient history and modernity, creativity and vitality. Extraordinary people in unforgettable places. That’s why drinking a true wine from Sicily is a unique experience. It is made OF Sicily. The campaign includes a Youtube video and an interactive photography and video map on Flickr (bit.ly/aGlassofSicily).
Click on the image below to play the video in YouTube (HD)
The Glass of Sicily was developed at Mosaicoon, Palermo, by art directors Juan Serrano Ortiz, Manuela Di Pisa, copywriter Nicolas Bartleby, agency producer Spela Marincic, with client director Pietro Sorce, head of seeding Marco Imperato, project seeders Alba Caponetto and Gabriella Trapani, sound director Francesco Di Marco. Music was composed by Giampiero Riggio.