WebVet Pet Questions
WebVet, the American online veterinary advice site, launched an online video campaign in July 2009 featuring a little dog with a massive flame throwing capacity, and a black cat with a worrying hairball problem.
Click on the image below to play the Small Dog video in YouTube
Click on the image below to play the Hairball video in YouTube
The Pet Questions campaign was developed at McCann Erickson New York by chief creative officer Joyce King-Thomas, executive creative director Steve Ohler, group creative directors Tom Murphy and Sean Bryan, associate creative director/copywriter Jason Schmall, associate creative director/art director Mat Bisher, and agency producer Eric Tao.