Volkswagen uses a romantic mystery from Norway to promote the latest features in the Golf: DSG automatic transmission, and double clutch that provides seamless gearshift. A 35 year old man types up a letter outlining his investigation into the mysterious behaviour of his wife. He suspects that his wife is cheating on him. All the signs are there. Finally he sneaks next door to see who his bringing her home.
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The Letter ad was developed at Try, Oslo by creative director/copywriter Petter Bryde, creative director/art director Thorbjørn Ruud.