EA Sports has launched a commercial featuring golfer Tiger Woods, showing the golfer in a team atmosphere with cheerleaders, soaring jets overhead, and appearances from former NFL coach Mike Ditka and professional golfers Ian Poulter and Rickie Fowler. The ad for the new “Tiger Woods PGA Tour ’11” shows Woods and teammates representing the United States taking on a squad from Europe, highlighting one of the game options for simulated Ryder Cup team play. See more on the game online at EA Sports Tiger Woods PGA Tour and Facebook.
EA Sports president Peter Moore reflects on Tiger’s return on the EA Sports blog, It’s In the Game. “We’ve taken a much different approach than Nike did in their well-publicized TV spot that aired during the Masters. After a tumultuous six months, both off-and now on-the course, we were ready to see the world’s best golfer smiling, laughing and having fun, something that you’ll see in abundance in these creative spots.”
Click on the image below to play the 30 second NFL video in YouTube (HD)
Click on the image below to play the 60 second Team video in YouTube (HD)
Click on the image below to play the Curling video in YouTube (HD)
Click on the image below to play the behind-the-scenes video in YouTube (HD)