Spikes Asia 10 Call for Entries

Spikes Asia Advertising Festival, being held in Singapore, 19 to 21 September, is calling for entries from creatives based in Asia and Australasia. The deadline, originally set for 23 July, has been extended to 20 August. This print advertising campaign from JWT Singapore provides an Asian take on campaigns for the Sony Bravia (Fortune Cats), Apple iPod (Durga Meditation). Anyone recognise the reference in the Tuk Tuk tire marks ad? “Great ideas with an Asian touch. Get in the thick of Asia’s diverse cultures and flavours, and into the minds of top industry professionals and talents as they discuss current key issues. Submit your work by 23 July at www.spikes.asia/enter or join the festival at www.spikes.asia/delegates. The Spikes festival is presented by Cannes Lions International Advertising Festival, owned by British publisher and conference organiser EMAP and joint-venture partner Haymarket Group.

Spikes Asia Fortune Cats


Spikes Asia Meditation

Spikes Asia Tuk Tuk

Credits

The Call for Entries campaign was developed at JWT Singapore by executive creative director Tay Guan Hin, creative director Koh Hwee Peng, planner Gino Borromeo, art director/illustrator Karan Dang, copywriters Kenneth Chia and Gao Yuanheng, and illustrator Tay Kok Wei.

  • J

    I believe the Tuktuk references the 1997(ish) Cannes Grand Prix Winning Mercedes Benz press ad “Skidmarks” by Leo Burnett.