Sony PSP Magician

TBWA Madrid have collaborated with Spanish photographer Gonzalo Puertas again to produce a print advertisement for the Sony PSP Playstation Portable. A magician pulls away a partition to reveal a man in four parts in four boxes, one of which continues to play on a PSP. Read on to take a look at earlier work from the same creative team and photographer, including Statue Man, Plastercast Hand and the Playstation 3 Matrioshka.

Sony PSP Magician print advertisement


Sony PSP Statue print advertisement

Sony PSP Plaster Hand print advertisement

Sony Playstation 3 Matrioshka print advertisement

Credits

The Sony PSP campaign was developed at TBWA/Spain, Madrid, by general creative directors Juan Sánchez, Guillermo Ginés, creative director Vicente Rodríguez, art director Fran López, copywriter Vicente Rodríguez, photographer Gonzalo Puertas, account director Inés Diez-Casariego, account supervisor Ignacio Hortal, account executive Verónica Mendoza and agency producer Nuria Mazarío.

Download the Inspiration Room iPhone app free at the iTunes App Store.
This entry was posted in Print Press Posters Billboards, Sony, Sony Playstation and tagged , , . Bookmark the permalink.
Location Spain (Spain)

Leave a Reply