Reese’s Peanut Butter Cups, marketed by The Hershey Company, were given a plug this week with a video of a guy jumping off Brooklyn Bridge. Wildly enthusiastic commentary in Italian is given by Paola, a woman below the bridge, as Filippo climbs to the top of the bridge and jumps into a boat carrying a huge Reese’s Peanut Butter Cup on a boat travelling down the Hudson River. All caught on film by Gaston. Cinque Quattro Tre Due Uno Vai!

Jump of brooklyn bridge! (Il salto dal Brooklyn Bridge di Filipp – Watch more Funny Videos
The video’s online at Break.com under the user name of Franco Tiratore Gemelli (Sniper Twins).


Commentary in Italian -- is this designed for the Italian audience only? And jumping off Brooklyn Bridge? The stunt associates Reese’s Peanut Cup with suicide attempts.