The NFL, its clubs, players and the NFL Players Association, is going pink with American Cancer Society, running “A Crucial Match” campaign to support the fight against breast cancer. The campaign is focused on the importance of annual screenings, especially for women who are 40 and older. Throughout October, NFL games will feature players, coaches and referees wearing pink game apparel, on-field pink ribbon stencils, special game balls and pink coins, all to help raise awareness for this important campaign. All apparel worn at games by players and coaches, along with special game balls and pink coins will be auctioned off at NFL Auction with proceeds benefitting the American Cancer Society and team charities. See more on the NFL Pink site.
Click on the image below to play Larry Fitzgerald’s explanation video in YouTube (HD)
For more information about the Crucial Catch campaign, please visit www.nfl.com/pink.