Merry Kicksmas from Footlocker

Foot Locker is running “Merry Kicksmas”, an advertising campaign combining Christmas themes with hopes for new running shoes. Reindeer, Charlie and Santa reveal just what passionate consumers will do to get their desired footwear for Christmas. Two Christmas carols, We Wish You A Merry Christmas and Deck the Halls, have been adapted to connect in with the campaign.

Footlocker Santa Letter


Click on the image below to play the Reindeer video in YouTube (HD)

Click on the image below to play the Santa and Charlie video in YouTube (HD)

Click on the image below to play the Merry Kicksmas video in YouTube (HD)

Click on the image below to play the Deck the Halls video in YouTube (HD)

Credits

The Kicksmas campaign was developed at SapientNitro by chief creative officer Kathy Delaney, creative directors Todd Feitlin and Scott Higgins, copywriter Todd Feitlin, art director Emily Strand, producer Laura Kirby and head of content Andy Wilcox.

Filming was shot by director Michael Patrick Jann via Hello! & Co., Hollywood, with director of photography Joseph Kessler, executive producer Carl Swan, line producer Bettina Schneider.

Editor was James Duffy at Number Six with assistant editor Justin Quagliata, executive producer Toni Lipari. Sound was mixed by Steve Rosen at Sonic Union.