Kellogg’s UK is promoting Corn Flakes the breakfast cereal with “Big Breakfast”, a television commercial featuring a street party breakfast. Residents of a local neighbourhood wake up to discover tables, chairs and boxes of Cornflakes. Kelloggs is a great way to start the day, so why not invite the neighbours and make it a “Good Morning”.
Click on the image below to play the video in YouTube (HD)
The Big Breakfast campaign was developed at Leo Burnett London by creative directors Don Bowen and Jim Bolton, art directors/copywriters Rick Brim and Daniel Fisher, agency producer Emma Bewley.
Music, “Movin’ on Up”, by Primal Scream, was licensed by Sound Lounge.