16 year old Canadian pop singer Justin Bieber won his first MTV Music Video Award this week with recognition as Best New Artist for “Baby”. Appearing alongside American rapper Ludacris, Bieber plays the part of a lovesick teenager in a mall and bowling alley, pursuing the affection of a girl played by singer/actor Jasmine Villegas. Also appearing are Young Money artists Drake and Lil Twist, Tinashe Kachingwe and jerkin’ crew The Rangers. In July 2010, the video became the most viewed video in YouTube history.

Click on the image below to play the video in YouTube (HD)
Credits
Filming was shot by director Ray Kay via Rockhard Films with producers Nicole Acacio and Steven Johnson, director of photographer Ketil Dietrichson, commissioned by Mildred DeLamota.

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Just watched the true Hollywood story doco on Justin -- I’m not a fan myself but have to say respect to both him and his mum -- also to his manager, I can’t remember his name but a good guy. Did you all know in the end it was a bidding war between Justin Tiberlake and Usher for his signature in the end?
crazy story, the power of modern technology at its best! I stumbled across it, well worth a watch.