Earth Hour Lights Off

Earth Hour is happening again on March 27, inviting people all over the world to turn off their lights for one hour to raise awareness of the need to conserve the planet’s resources and reduce pollution. WWF has teamed up with Hot Chip and The Viral Factory to release an animation video that’s controlled by the light your webcam detects in your room. Don’t have a cam? You can also toggle a fake virtual switch to see the difference. Point is, one hour, this Saturday, spread the word. Play the video here.

Lights Off

Click on the image below to play the Lights On video.

Earth Hour Lights Off Credits

The Earth Hour Lights Off video was developed at The Viral Factory USA. Music is “Thieves in the Night” by UK band Hot Chip.