Cadbury has launched A Glass and a Half Full of Smoothness in New Zealand with tap dancing cows, doing the moves to Fred Astaire’s song, “Putting on the Ritz”. The ad screened for the first time this week during the first ad break of Desperate Housewives. The spot, online at www.aglassandahalffullproductions.co.nz, opens with a close up of a black and white cow’s face before heading into the slick little number. The ad finishes with the cow pushing aside mirrors and opening a purple curtain to finish with an ensemble act.
Click on the image below to play the video in YouTube (HD)
Dressed up like a million dollar trouper
Trying hard to look like Gary Cooper
If you’re blue and you don’t where to go to
Why don’t you go where fashion sits?
Puttin’ on the ritz.