Brother Ambitions in A3

Brother’s 141 multifunction printer is presented as the way to work with A3 paper in “Ambitions”, a television advertising campaign developed by Grey London. In the three TV ads, ‘Architect’, ‘Small Business’ and ‘Cafe’, lead characters stick a piece of paper on the wall upon which it promptly multiplies and expands outwards to create a series of new scenes reflecting their ambitions.

Brother Architect


Click on the image below to play the Architect video in YouTube (HD)

Click on the image below to play the Cafe video in YouTube (HD)

Click on the image below to play the Small Business video in YouTube (HD)

Credits

The Ambitions campaign was developed at Grey London by creative directors Giles Montgomery and Nick Rowland, creatives Sam Haynes and Lee Trott, agency producer Rebecca Pople, account director Laura Small

Filming was shot by director Noah Harris via BlinkInk with producer Andrew Studholme, executive producer Bart Yates, and director of photography Toby Howell. Post production was done at The Mill, London. Editor was Leo King at Cut & Run with assistant editor Phil Currie. Music was produced at Wave Studios.

Stop frame animation, time lapse, and CG were used in the campaign. Click on the image below to play the behind-the-scenes video in YouTube (HD)